How we collaborated
To identify market opportunities, we took inspiration from the local wealth building movement and focused on the combined spending power of the City’s anchor institutions including the council, universities, housing providers and public health organisations. Using data analysis of their previous and current expenditure and interviews with stakeholders from these organisations, Supply Change were able to identify existing sectors where social procurement was being used effectively, and areas of opportunity both within Coventry and the wider West Midlands that could be serviced by a social supplier.
Coventry Social Enterprise City Partnership used the findings of the Supply Change research to enter funding bids and have begun implementing Supply Change’s recommendations to create opportunities for future social enterprise development in Coventry and its surrounding areas.
Researching regional market opportunities for social enterprise growth in Coventry
Coventry Social Enterprise City Partnership commissioned Supply Change to research areas of potential market opportunity in Coventry which could be delivered by new social enterprises.
What is social procurement?
Social procurement creates better outcomes for society, the environment and your business. It prioritises social and environmental outcomes alongside financial factors. Social supply chains include suppliers who deliver services and impact.
Social procurement is now part of UK Government legislation. £300 billion of expenditure must now include a social value evaluation. Leaders in the private sector are also adopting a similar strategy.